Program Creation from Existing Content
Overview
One of the most common instructional design tasks I complete is taking existing content and adapting it to different training modalities, lengths, audiences, and technologies. The curriculum development that occurs depends on the length and scope of the original content and the needs of the new program. New programs created from existing content usually include facilitator resources, slide decks, presentation materials, participant workbooks and/or handouts, digital resources, videos, online course modules, audio resources, one-sheets, and stand-alone resources.
I used the SAM, or Successive Approximations Model, for these instructional design activities, as this approach is more agile. SAM addresses project roadblocks and allows for an iterative approach to learning development.
Solutions
I have completed the process of creating new programs from existing content for numerous speakers and training companies. The examples below are the new products and programs I created from Magnet Culture’s “Staying Power” Workforce Retention Bootcamp, which is based on Cara Silletto’s 2018 book, “Staying Power: Why Your Employees Leave and How to Keep Them Longer.”
The “Staying Power” keynote was created from the book content. At the conclusion of every speaking event, participants are offered free downloadable resources to use to reinforce learning. These downloadable resources include ebook versions of the “Staying Power” book, “The Millennial Mindset” mini book, checklists based on the keynote content, templates, action sheets, and Workforce Retention Bootcamp samples.
I drafted “The Millennial Mindset” mini book from the full-length “Staying Power” book. This resource serves as a business card for live events and offers learners a handy resource for reinforced learning. This mini book covers the generation-based content from the full-length book and is a compliment to the numerous generational topics that Magnet Culture offers in live, virtual, synchronous, and asynchronous options.
The “Staying Power” book content was turned into 30-90 minute breakout sessions based on each book chapter. Breakout topics include Staying Power condensed material, Recruiting, Onboarding, & Training, Understanding Motivators and Driving Forces, Communicating Across a Diverse Workforce, Retention Special Topics, Generational Dynamics, Retention Strategies, and more. Breakout resources include handouts, slide decks, reference guides, facilitator guides, and assessment resources.
I created the Workforce Retention Bootcamp from the “Staying Power” book content. The Bootcamp consists of either 8 half-day live sessions or 8 online course modules, depending on the needs of the client. The program includes live coaching calls (for the online program), a facilitator guide and resources, challenge videos for each module, a 90-page program workbook, DISC/Motivators/EQ assessments with a debrief session, reference materials, action plans, and updated resources as they are released.
I recently created the downloadable book resources and book club discussion guide for Joe Mull’s new book, “Employalty: How to Ignite Commitment and Keep Top Talent in the New Age of Work” (download below). These resources were created as a precursor to the Employalty Masterclass, a 52-week leadership training program based on the Employalty content, which I built and will be releasing later this year.
